WAM Architectural Illustration  -   Watercolors and Sketches

WAM Topics:

8.5 x 11 Aerial Views

Child Development Center-8x11 Watercolor with Ink Outline-August 2000-Rafael.jpg
Guatelupe Center-8x11 Watercolor with Ink Outline-August 2000-Rafael.jpg
KC Hotel Convention Center-8x11 Watercolor with Ink Outline-September 1998-Devine deFlon Yeager.jpg
KC Metro Patrol-8x11 Watercolor with Ink Outline-November 2007-Hoefer Wysocki.jpg
Southtown-8x11 Watercolor with Ink Outline-February 2002-Treanor.jpg
Thompson Barn-8x11 Watercolor with Ink Outline-June 2000-Rafael.jpg
UMKC Pedestrian Walk Overall-8x11 Watercolor with Ink Outline-December 2008-GLPM.jpg
Western Carolina-8x11 Watercolor with Ink Outline-June 2003-Treanor.jpg

11 x 17 Aerial Views

501 Sports Aerial-11x17 Watercolor with Ink Outline-January 2001-GLPM.jpg
Bob Dole Research Facility-11x17 Watercolor with Ink Outline-February 2000-Abend Singleton.jpg
Commercial Federal-26x11 Watercolor with Ink Outline-October 1999-Holland Basham.jpg
Conception Abbey-11x17 Watercolor with Ink Outline-April 2002-Treanor.jpg
Finney Museum-11x17 Watercolor with Ink Outline-May 2002-Treanor.jpg
Fort Bliss-11x17 Watercolor with Ink Outline-Auaugst 2008-Hoefer Wysocki.jpg
Gurnee Theme Park-11x17 Watercolor with Ink Outline-December 1997-Devine deFlon Yeager.jpg
Pittsburgh State Performing Arts-11x17 Watercolor with Ink Outline-April 1999-Pittsburgh State.jpg
RD Mize Development-11x17 Watercolor with Ink Outline-May 1999-Treanor.jpg
Southern Illinois University Housing-11x17 Watercolor with Ink Outline-May 2010-Treanor.jpg
UP Station-11x17 Watercolor with Ink Outline-October 2000-GLPM.jpg
Washburn Housing-11x17 Watercolor with Ink Outline-July 2001-Treanor.jpg
Washington Jefferson-11x17 Watercolor with Ink Outline-October 2003-Treanor.jpg

As the bird flies

"Aerials are informational views that place emphasis on relational elements"

 

While not the typical experience we humans  perceive a space, rising up in  the air is a great way to show the many elements of one's project. It can puts both the vertical and horizontal plane on equal footing and can see well beyond those vertical forms all the way to the horizon or simply the adjacent lot.   Aerials, however can seem distant.  They lack any foreground, consisting mostly of middle and background elements and can feel flatter and less dynamic than a low level view, relying on shading and shadowing to create depth of field.   As in all views,  pulling closer to the object will  make the view  feel more dynamic.  The perspective will place more emphasis on that which is closest to the viewer and that which is farther will be be further diminished in relational size to the closer elements.  The further away a view point combined with a smaller "cone of vision" places equal emphasis on all the elements of a view.  As what one my see through a telephoto lense.  Finding that right balance is why I provide multiple views before starting to sketch since there is no "right" view, just those that place the emphasis where you want it.

Sun, Shadows, and Atmospheric Changes are all key to the illusion of  the "lay of land" while maintaining the descriptive qualities require by the client.

About Me Typical Illustration Process Planning & Budgeting Quotes & Contracts

avatar

Hi, some call me 'WAM' but Bill works just as well.

William (Bill) A. McBride
WAM Architectural Illustration
18 West 59th Street
Kansas City, MO 64113
office: 816-523-2345
cell: 816-806-1732
email: bill@wamiam.com

"When you speak with me, you are discussing your project with the owner, an architect, and an illustrator. Whatever your illustration needs, my experience and approach can make a difference to your next project . Call me at 816-523-2345"


Completed 1000's of illustrations for 100's of clients

Proprietor of WAM Architectual Illustration since 1993

Interned with International Architects Atelier (licensed in 1992).

Graduated from KU’s School of Architecture in 1988 (Bachelor of Architecture)

Step One - Perspective

This four part process starts with establishing a perspective view by using either a computer model provided or a basic model built by me.  Through discussions, I can provide you with additional viewpoints that you may feel better enhance your design.  Occasionally,  I work from photo's or build the perspective by hand but that limits the final view to that one choice.

Step Two - Line Drawing

This selected perspective will be further revealed through a basic line drawing, developing the context (activities, season, location background & foregrounds),  entourage (landscaping, people, site elements) and  design elements (details, materials,  lights).  As a supporting tool before watercoloring, color scheme and time of day  can influence the way I apply line gesture.

Step Three - Color Study

This is an optional step.  The color study is typically done for those that want to better see the design colors that have been either chosen, suggested or left to me to decide  before going on to the final watercolor.

Step Four - Watercolor

With all steps approved,  I make your final watercolor by printing the line drawing on watercolor paper mounted on gater board.  The line drawing can be screened for those that want a softer appearance or printed at 100% to reinforce edges and visible under the transparent watercolor medium.  There is a final review and comments period before providing the finished design.

 

General Budgeting

B&W Line - $200-$600

B&W Value - $350-$800

Color Study  - $200-$1200

8.5 x 11 Watercolor - $1000-$2000

11 x 17 Watercolor - $1500-$3500

 

Rendering Size

While each illustration varies in actual dimension, largely based on final chosen view, most illustrations are approximately 8.5" x 11" or 11" x 17".   Larger size renderings are possible but usually unnecessary because an enlarged reproduction of the original will typically meet most presentation requirements.

 

Cost Savings

Providing a computer model can save up to 15-30% of the cost of the rendering.

The smaller the size of the finished  illustration, the lower the overall cost.

Ground level views are usually less expensive then Aerials or Interiors.

 

Request a quote

Call me at 816-523-2345 or send your project information, including your phone number, to bill@wamiam.com. Tell me about your vision for the final product, your deadlines, and your client’s objectives.  With the specifics,  I can provide you a more accurate not-to-exceed fee.

 

Request a quote

Call me at 816-523-2345 or send your project information, including your phone number, to bill@wamiam.com. Tell me about your vision for the final product, your deadlines, and your client’s objectives.  With the specifics,  I can provide you a more accurate not-to-exceed fee for the work.

 

Reimbursables

Reimbursable expenses are costs of printing (offset, bubblejet, laser, photocopying, etc. including paper), mounting, delivery, packaging, framing, film, photo developing and any other means necessary for the completion of a rendering.  These costs, billed at my cost,  are additional to the illustration not-to-exceed fee. A typical watercolor averages $50.



Sales Tax

All businesses operating in Missouri are subject to Sales Tax  (7.25% as of July 2010) unless they are either tax exempt or charging sales tax themselves to their clients. Tax exempt entities are required to provide proof of exemption.  This tax is additional to the not-to-exceed fee.

 

Copyright

WAM retains the copyright to all renderings produced, including those shown on this website. Payment for services grants you and your client unlimited use of the rendering  for general business purposes.

 

 

© All images on this website are copyrighted